Columbia-based library marketing startup, Koios, has been added to the preferred vendor list to Amigos Library Services, not-for-profit consortia of more than 500 libraries and cultural heritage institutions headquartered in Dallas.
The agreement provides Amigos member libraries a discount on Koios products and services that help them show up in local Google search results.
The Texas organization will use the Libre Online Promotional Suite (Libre OPS), a new offering from Koios, a civic technology firm that launched a browser extension helping local libraries to notify users when movies, music, audiobooks, ebooks and other resources become available. It enables library resources to appear on Google, Amazon, and Wikipedia.
Libre substantially advances the young company’s mission to “make borrowing online as easy as buying,” said Trey Gordner, Koios founder. The suite combines the best practices of structured data, search engine optimization, and paid search marketing to propel libraries to the top of local search results. With Libre, the library appears first for searches like "1984 book," "math homework help," and "learn Spanish free."
“By partnering with Koios, Amigos Library Services members will be able to get their resources to appear in Google,” said Amigos CEO Alan Kornblau. “Many libraries do not realize how many opportunities are available on Google to connect library resources with community needs. Koios can help our members make those connections.”
Koios began when Gordner pitched a library software idea at Startup Weekend Columbia in November 2014. The idea was a browser extension that checked the library for the user from Amazon.
During the week, Gordner’s team built a prototype in 54 hours and won the competition.
Koios is a previous winner of the University of South Carolina's Proving Ground, a member of the famed DC civic tech incubator 1776, and is a SC Launch company. Koios has been featured in American Libraries Magazine and on stage at Computers in Libraries, the Library Marketing and Communications Conference, and ALA Midwinter.