Columbia, S.C. Brokers Join Forces Under The Century 21 Brand

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COLUMBIA, S.C. – CENTURY 21 803 Realty, with offices in Lexington, Chapin and Camden servicing the Columbia, S.C. area, has joined forces with neighboring Excel Real Estate with offices in Columbia, Greenville and N. Charleston to bolster the CENTURY 21® brand market share in South Carolina.

EXCEL Real Estate, now doing business as CENTURY 21 EXCEL, and its affiliated agents will have access to the brand’s robust suite of business building tools, state-of-the-art technology and international network thanks to the company’s merger with CENTURY 21 803 Realty, while still continuing to leverage the local brand caché the brokerage has developed as EXCEL Real Estate.

The combined operations of CENTURY 21 803 Realty and CENTURY 21 EXCEL now consist of six offices and more than 200 affiliated agents serving clients from Greenville to Charleston.

EXCEL Real Estate founders Candice McCuien and Kenny McCuien have both assumed the role of Executive Vice President for CENTURY 21 EXCEL and will oversee the transition. Candice, who founded her firm in 2016 with her husband Kenny, is a highly regarded local industry leader, currently serving as the 2024 President-elect for the Central Carolina REALTORS® Association, which she will lead in 2025. She is the first African American female president in the history of the association. CENTURY 21 Excel is one of the largest African-American owned brokerages in the state.

Tim Williams, now the owner of both CENTURY 21 803 Realty and CENTURY 21 EXCEL, says the merger brings together two like-minded companies which are both well-known for their top-notch service to clients as well as their deep knowledge of the market and strong industry connections that affiliated agents leverage for the benefit of their clients.

“Candice and I have known each for a long time and when we looked at how we both wanted to grow our presence in the state, we knew we could do more together,” said Williams. “Our partnership has significantly expanded our scope in terms of market share, agent count and service area,” he continued. “Candice has successfully managed three distinct markets and her foothold in Greenville to the north and Charleston to the south complements our combined presence in the Columbia metro area. Together, we will expand our presence into untapped markets to fuel additional growth for the business.”

The combined companies’ deep and accomplished leadership bench includes Leland Morrison, COO, who was instrumental in bringing this partnership to fruition; Christopher Smith, Broker in Charge of CENTURY 21 803 Realty and CENTURY 21 EXCEL Columbia and Greenville branches; James Means, Director of Mentorship for Columbia and Greenville; and Stephen Kohn, Broker in Charge of the Charleston Branch and Director of Low-Country Growth. Kohn is the current Vice-President for the Charleston Trident Association of REALTORS®. He will also be the President in 2026 for the Charleston Trident Association of REALTORS.

“Tim, Candice and Kenny, along with their experienced and well-established leadership team, are well-positioned to expand the firm’s presence along the Route 26 corridor, creating a seamless service area by connecting key South Carolina cities,” said Mike Miedler, president and CEO of Century 21 Real Estate LLC. “When we talk about the tremendous synergies of this partnership, we like to say that 1+1 isn’t 2, or even 3. The resulting sum of this joining of forces is more like a 5, a true example of how we can be stronger when we work together.”

Candice reports that her affiliated agents are excited about the opportunity to take their business to the next level. “With the tools and resources provided by the CENTURY 21® brand, the agents will possess the ability to truly differentiate themselves from the competition and stand out amongst peers,” she said. “In addition, the robust professional development resources will support increased agent productivity. I also believe that they will be very excited about now being placed on the international stage where the success can be celebrated across the world thanks to the reach and power of the CENTURY 21 network.”

About CENTURY 21 803 Realty and CENTURY 21 EXCEL

The combined operations of CENTURY 21 803 Realty and CENTURY 21 EXCEL comprise an independently owned and operated franchise affiliate of Century 21 Real Estate LLC, franchisor of the iconic CENTURY 21® brand, comprised of over 12,900 independently owned and operated franchised offices in 84 countries and territories worldwide with more than 142,000 independent sales professionals.

Century 21 Real Estate LLC is a subsidiary of Anywhere Real Estate Inc. (NYSE: HOUS), a global leader in real estate franchising and provider of real estate brokerage, relocation, and settlement services.

© 2023 Century 21 Real Estate LLC. All Rights Reserved. CENTURY 21®, the CENTURY 21 Logo and C21® are registered service marks owned by Century 21 Real Estate LLC. Century 21 Real Estate LLC fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Each office is independently owned and operated.